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HAIR CARE WHAT CLEAN BEAUTY MEANS AT BETTER NATURED®

Over the past few years it seems like everyone is talking about clean beauty.

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  • HAIR CARE

    How to Get Strawberry Blonde Hair Color

    2023 is all about red and coppery shades like striking strawberry blonde.  This hair color is a beautiful...

  • HAIR CARE

    Top 5 Spring Hair Color Trends

    Spring has officially sprung, and flowers aren’t the only thing we see popping — bold hair colors also usher in the season with brilliance. From low-maintenance shades to nostalgic ’90s looks we still love, achieving a new hue starts with choosing the right Better Natured® at-home hair color and ends with maintaining your look with our Color Care products.

  • HAIR CARE

    How to Moisturize Dry Hair: 8 Pro Tips

    Is your hair feeling dry and lackluster as of late? If so, we’re here to help. Parched strands don’t have enough moisture and oil to maintain their typical shine and texture. While there are several root causes of dryness, the good news is there are an equal number of solutions to help bring your mane back to life. Let’s get into it.

  • HAIR CARE

    How to Do a Shadow Root at Home

    If there’s one beauty takeaway we’ve learned from lockdown life, it’s that low maintenance doesn’t mean you’re letting your looks — or locks — fall to the wayside. Perhaps that’s why one of the hottest color trends of 2023 is the humble yet impactful shadow root.

  • HAIR CARE

    Get the ‘Expensive Brunette’ Look for Less with Better Natured®

    ‘Expensive brunette’ is a hair color with purposeful dimension. It relies on a mix of highs and lows that stay within one or two hues of the base color for a low-maintenance yet elevated look. Picture light and medium brown tones with a hint of gold worthy of the Red Carpet.

  • HAIR CARE

    Mushroom Brown Hair Color: How to Get the Look

    Bold hues like copper red and mauve hair color continue to trickle into 2023, but if you’re not feeling quite as adventurous (yet), why not try mushroom brown?

  • HAIR CARE

    How Does Dry Shampoo Work?

  • HAIR CARE

    How to Keep Hair Color From Fading: 5 Helpful Tips

  • HAIR CARE

    HAIR COLOR

    Now Trending for 2023: Mauve Hair Color

    Panatone’s color of the year may be Viva Magenta, but when it comes to hair, it’s all about mauve.

  • HAIR CARE

    ’90s Blowouts Are Back: Here’s How to Get the Look

    Remember when Friends was all the rage, and you could spot “the Rachel” ’do on nearly every street corner?

  • HAIR CARE

    ‘Balletcore’ Is Trending: How to Create a Ballerina Bun Hairstyle

    Why wait until summer to rock a killer updo — especially considering balletcore buns are shaping up to be one of the hottest trending styles of 2023?

  • HAIR CARE

    How to Prevent Your Hair from Tangling

    Discover what causes tangles, and most importantly, how to avoid them.

  • HAIR CARE

    Top Hair Trends for Winter 2022-2023

    This winter, there are a few hair trends that you need to be on the lookout for. From the 80s pump to the infamous liquid-hair trends, there’s something for everyone.

  • HAIR CARE

    How to wash sebum and excess oil from your hair

    If you are struggling with excess sebum and oil in your hair, there are a few things that you can do. In this blog post, we offer a few handy tips for you to consider. Take a look now.

  • HAIR CARE

    How To Determine Your Hair Type

  • HAIR COLOR

    How To Choose The Right Hair Color Developer

    If you're looking to choose the perfect developer for your hair color, there are a few things that you need to know. Find out more here.

  • HAIR CARE

    HAIR COLOR

    How to Extend Your Hair Color at Home

    Looking to extend the vibrancy of your hair color at home? Here are a few professional tips on how to make your hair color last longer.

  • HAIR CARE

    HAIR COLOR

    How Do You Wash Your Hair After Dyeing It

    We'll cover everything you need to know about post-dye hair care including washing, conditioning and some best practices to follow.

  • HAIR COLOR

    13 Fall Hair Color Shades

    It's that time of year again when the leaves start to change color and we all start thinking about what our fall hair color should be. This year, there are some really beautiful, soft shades that are perfect for transitioning into the cooler weather. 

  • HAIR CARE

    3 simple Halloween hairdos using Better Natured® Stylers

    If you are looking to rock Halloween this year, then you need to have a hairdo to match your outfit. In this blog, we share three easy Halloween hairdos you need to try.

  • HAIR CARE

    HAIR COLOR

    Better Natured® Is Now Available in All JCPenney Beauty Stores!

    You can now find Better Natured® products at over 600 JCPenney Beauty locations and online!

  • HAIR CARE

    Benefits Of Using A Deep Conditioning Treatment For Your Hair

    Learn about the benefits of deep conditioning your hair, and how to use a deep conditioning hair treatment to deeply nourish and hydrate your hair.

  • HAIR CARE

    The Importance Of Heat Protectant For Color Treated Hair

    Heat protectant is a must for anyone and everyone looking to preserve their color treated hair. But why is it so important? Let us explain.

  • HAIR CARE

    The Best Ways To Use Dry Shampoo

    What is dry shampoo? Learn about what it is, what it does for your hair, and the best ways to use dry shampoo in your daily hair regimen.

  • HAIR COLOR

    Summer 2022 Hair Color Trends

    Learn about the top Summer 2022 hair color trends, why they're so popular, and how you can choose the best one for you!

  • HAIR COLOR

    No Color & Co!? Don’t Panic! We’ve Got The Right Shade For You

    After years of providing high-quality hair color, Color&Co closed. However, Better Natured has several solutions. To find the perfect color, follow this quick guide.

  • HAIR CARE

    Tips for Getting Rid of Brassiness in Your Hair

    Brassiness is an all-too-familiar nightmare for those who color their hair. In this article, we'll explain brassy hair in detail and what you can do to prevent it.

  • HAIR CARE

    Summer Hairstyles That'll Keep You Cool & Chic

    If you're looking to try something new this season, check out these nine hairstyle trends that are sure to turn heads.

  • HAIR CARE

    Textured Loose Curls for Summer

    In this article, we'll go over our top tips to keep your curls resilient and at their best during this humid summer season.

  • HAIR COLOR

    Transitioning to Ginger Hair

    What does a red hair transition look like for you? Whether you're blonde or brunette, we’ve got you covered. Read on to find out everything you need to know.

  • HAIR CARE

    The Perfect French Braid Tutorial

    Despite their attractiveness, French braids aren't easy to do. We'll explain French braids, how they work, and how you can get started with creating your own.

  • HAIR COLOR

    How to Cover Gray Hair at Home

    You don't have to go to a salon to cover grays. We can help you get that youthful look with the right shade and products to effectively cover gray hair at home.

  • HAIR CARE

    Beachy Texture Spray: What Does This Sea Salt Spray Do for Your Hair?

    What does Sea salt spray do for hair? Sea salt spray is THE styling product for summer! Learn more about sea salt spray and what it can do for your hair.

  • HAIR CARE

    Best Ways to Transition from Short to Long Hair

    Growing out your hair is no small task. But it can be a simple—and perhaps even fun—process.

  • HAIR CARE

    Here's How to Recycle Your Old Hair Products

    In this guide, we cover why it's important to recycle hair products, recycling and the beauty industry, and how to recycle old beauty products. Enjoy!

  • HAIR CARE

    How to Tell If Your Hair Care Is Naturally Derived

    Learn how to read Better Natured’s hair care ingredient labels – trust us, it’s simple.

  • HAIR CARE

    Dry Shampoo Powder vs Dry Shampoo Spray: What's the Difference?

    Dry shampoo is a great time saver. No shower needed! But what kind should you get? We explore the differences between dry shampoo powder vs spray.

  • HAIR COLOR

    3 Tips for Fixing Ash Toned Hair at Home

    Ashy hair occurs when your hair’s tone skews a bit too blue causing an overly cool tint to your tresses. Read our tips for fixing ashy hair color.

  • HAIR COLOR

    5 Questions to Ask Before Coloring Your Hair

    Whether you’re coloring your hair at home or in a salon, here are the five questions you need answered before you commit.

  • HAIR CARE

    Hydrate, Soften & Detangle With This Leave-In Hair Moisturizer

    Discover the multi-tasking leave-in hair moisturizer that’ll give your hair all the love without all the work. Try Better Natured Hydrating Leave-In Milk today!

  • HAIR CARE

    Three Easy Valentine’s Day Hairstyles

    This Valentine’s Day, we’ve pulled together a few chic, super-easy hairstyles that will have your strands looking gorgeous in minutes.

  • HAIR COLOR

    Permanent Vs. Semi-permanent Hair Color: What’s The Difference?

    Deciding between permanent, semi-permanent, and demi-permanent hair color? Get the answers in our guide "Permanent vs. Semi-permanent Hair Color".

  • HAIR COLOR

    5 Tips For Maintaining Colored Hair

    If you've achieved that perfect shade and are wondering how to maintain your color-treated hair, look no further! Read our five tips for maintaining colored hair.

  • HAIR COLOR

    Hair Level Guide: What Is My Hair Color Level?

    Before choosing a hair color shade you'll want to ask the question 'what level is my hair'. We break down how to find out your hair level in this guide.

  • HAIR COLOR

    Ammonia vs. MEA In Hair Color

    What’s better, ammonia or MEA in hair color? We compare and contrast the two for safety and effectiveness in this blog post.

  • HAIR COLOR

    How To Do A Strand Test To Try Your At-Home Hair Dye

    Before committing to a hair color shade, it's a good idea to try it out first. Here, we’ll break down the steps for how to do a strand test at home.

  • HAIR COLOR

    Why You Should Use Purple Shampoo & Conditioner

    Trying to keep your brassy blonde hair as cool as can be? Here’s the easiest way to get rid of brassy blonde with a simple color-correcting treatment.

  • HAIR CARE

    How to Declutter & Organize Your Beauty Cabinet

    Do you have an insane amount of beauty products? A beauty declutter can simplify your routine by putting exactly what you need at your fingertips.

  • HAIR COLOR

    Better Natured’s Winter Hair Color Shades Guide

    Your winter hair color doesn’t have to match the cold weather outside. Give your hair a rich and vibrant appearance that turns heads and grabs attention.

  • HAIR COLOR

    Coloring Your Hair for the 1st Time at Home with Better Natured

    These tips serve as a great guide to use when coloring your hair at home for the first time.